Fireside discussion: identify your ICP's to build a successful pricing strategy

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About this talk

In this talk you will learn how to develop a data-driven packaging for your SaaS product. Mike will focus on how to take a product apart, analyse the properties and dependencies of its pieces and assemble them into a meaningful packaging. Independent from any pricing. Eventually, your customers should easily understand the packaging and perceive it as fair.

Stages covered by this talk

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